Thursday, 31 July 2014

Rimmel London : Colour Rush Lip and Nail Collection by Rita Ora

She’s young. She’s vibrant. She’s tough. She’s talented...She’s what London is all about!
Introducing the new Colour Rush Lip and Nail Collection by Rita Ora.

Lips get loud with Lasting Finish Colour Rush Intense Colour Balm, a fun, long-lasting jumbo crayon-style lip colour balm, which twists up for fast and precise application. Indulge your lips with hi-voltage shades of rich, feel-good colour for an all-day super charged stand out lip look.
Intense, lust-worthy lip colour doesn’t mean compromising on comfort or wear. This stay-put colour balm offers all-day comfort without ever feeling sticky. Get Rita’s provocative ‘Hot Right Now’ signature red lip with The Redder The Better #500. Pump up the moisture and pump up the colour adrenalin for your lips! The party starts right here, right now!

Get ready to get high on colour and pump up the volume on your nails with the new 60 Seconds Colour Rush Nail Polish. 6 show-stopping shades divided into 3 hot and 3 cool shades depending on your colour mood! With our one-coat application and quick dry formula, these 6 shades are new to the 60 Seconds range and not only have they been created by Rita Ora, she named them too! Oh yes, get ready to Lose Your Lingerie #203 (Ice Pink), with a bit of Midnight Rendezvous #613 (Purple), have a good ol’ Breakfast in Bed #873 (Ice Green), but Don’t Be Shy #323 (Fuchsia).

Not forgetting Rita Ora’s very own hero shade White Hot Love #703, a white nail polish with a stunning pearl effect. It doesn’t end there! The 60 Seconds range has a new look. With a Pop Art inspired stamp image of Rita on the cap label, the new 60 Seconds range is bound to set you on a colour high.
“It was so much fun working with Rimmel”, says Rita Ora. “I guess we’re inspired by many of the same things – fashion, colour, sounds, style, life in general and London in particular. I hope Rimmel girls everywhere will love these colours as much as I do!” 
  • Long-lasting lip colour in a chubby pencil format – Simply twist up, slick on and go.
  • The ultimate combination of colour and moisture for sexy, just-kissed lips
  • Available in six sexy shades: Candy pink Give Me a Cuddle (100), dusty rose pink Keep Mauving (200), fuchsia Rumour Has It (220), crimson The Redder The Better (500), coral On Fire (600) and neutral Drive Me Nude (710).
  • Rimmel’s iconic one-coat, quick-dry nail polish in bold new shades created by Rita Ora.
  • Innovative anti-streak brush for perfect coverage in just one coat.
  • Packaged in the classic 60 Seconds bottle with a Pop Art inspired cap featuring Rita Ora’s portrait and signature on a British stamp.
  • Available in 6 hot and cool shades created by Rita Ora, including: White, White Hot Love (703), ice pink Lose Your Lingerie (203), ice green Breakfast in Bed (873), fuchsia Don’t Be Shy (323), teal Do Not Disturb (873) and purple Midnight Rendezvous (613).

    Rimmel London Lasting Finish Colour Rush Intense Colour Balm RRP $12.95 and Colour Rush 60 Seconds Nail Polish RRP $7.95 from the Rita Ora collection is available from August 2014 from Priceline, Priceline Pharmacy, Target, Kmart, BIG W, selected pharmacies and selected Coles and Woolworths. For stockists please call
    1800 812 663.
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Interesting Shaving Facts from Schick

3D Hydrosilk Kit2(with claims)

Interesting Shaving Facts from Schick

  • Most women perform the grooming ritual of shaving unwanted body hair a few times a week. In a survey conducted by Schick, 69% of women view shaving as a chore, but 90% of women felt good after shaving.
·         Hair grows almost 2cm per month.
·         A popular myth is that shaving makes the hairs grow back thicker, which isn’t true at all. Shaving only removes hair at the surface of the skin. The sharp edge caused by shaving the hair creates the rough "stubble" you can feel on your legs or armpits.
·         Historians have found evidence as far back as 300BC about removing female body hair.
·         Do you know that a merkin is a wig for the pubic area? The origin of the pubic wig to the 1450s. Women would shave their pubic hair for personal hygiene and to combat pubic lice and wear a merkin.
·         The average length of time a woman spends shaving in her lifetime is 72 days which isapproximately 1,728 hours. Yikes!
·         The only places on the human body where we don’t grow hair are on the palms of our hands, the soles of our feet and our lips.
·         If you pull out a hair that is at the end of its life cycle, it won’t hurt.
Hydro Silk:
Schick’s Hydro Silk Razor, with hydrating water activated Serum is the ideal choice for achieving beautiful hair-free skin. The unique moisturising strips and 5 Curve-Sensing Blades are specially designed to shave the contours of a woman’s body and further reduce skin irritation leaving legs soft, smooth and sexy all winter long.

Wednesday, 30 July 2014

Beauty Theory: Must Have Brushes

Make-up brushes should be an essential part of your make-up collection. Using the right tools will give you a flawless finish every time so perfect your look with the following make-up brushes from Beauty Theory’s essentials range;

Beauty Theory 
Foundation Brush
RRP $10
The Foundation Brush is designed to give you a smooth and even finish with close-cut bristles that are ideal for applying foundation, blush and powder. Use this brush to efficiently apply a smooth and light covering of the Colour Theory Tinted Moisturiser.

Beauty Theory 
Powder Brush 
RRP $10

Made of natural bristles the Beauty Theory Powder Brush delivers a flawless application of powder. This must have brush is ideal for applying loose or pressed powder, and bronzer to the face, neck and body.

Beauty Theory Retractable Blusher Brush - RRP $11
Keep your bag neat and clean with Beauty Theory’s convenient Retractable Blusher Brush. The fluffy brush disappears neatly into the handle and is ideal for applying pressed or loose blusher. Slips into your cosmetic bag with ease for those on-the-go touch ups.

Beauty Theory Cosmetic Brush 5 Piece Set
 RRP $10
This brush set equips you with brushes for the face, lips and eyes, and includes:
  • -Lip Liner Brush Made with natural bristles for the perfect lipstick application.
  • -Eye Shadow Brush – Natural bristle brush for applying eye shadow. Allows you to feather colour and blend
    with ease.
  • -Sponge Applicator – The sponge tip applicator is a great tool for graduating eye shadow colour and
    creating a controlled line across the eye.
  • -Blusher Brush – A natural bristle brush to expertly apply a pop of colour of the cheek.
  • -Eyebrow and Eyelash Groomer – The groomer separates and styles to give you perfectly groomed brows and lashes every time. 

    Beauty Theory includes products for face, bath and body, feet, hand and nail, and home and travel. The new collection of beauty essentials complements the Colour Theory make-up range and will be available from the end of July in most Amcal, Amcal Max and Guardian Pharmacies, part of Australia's largest network of pharmacies.
    Shop online at

Sunday, 20 July 2014

Wear Your Colour Of Hope

Wear Your Colour Of Hope And The Fight Against Ovarian Cancer

In the spirit of its signature phrase – “Because You’re Worth It” – L’Oréal Paris is passionate about supporting and empowering women all over the globe. Putting these words into actions, L’Oréal Paris has been a proud partner of the Ovarian Cancer Research Foundation (OCRF) since 2009.

L’Oréal Paris is asking all Australians to join the fight against ovarian cancer by wearing their Colour of Hope this July. Simply go into Priceline during the month of July and purchase a selected* L’Oréal Paris Colour Riche Lipstick or L’Oréal Paris Colour Riche Nail Polish and 100% of net profits from the sale will be donated to OCRF.


Simply take a photo of yourself wearing your selected L’Oréal Paris Colour Riche Lipstick and/or L’Oréal Paris Colour Riche Nail Polish and share it using @lorealparisau and #OCRFcolourofhope.

Spread the word and encourage every woman in your life to get involved. Together we can make a difference. Because every woman is worth it.

For further information or to directly donate please visit 

Friday, 18 July 2014

HT: Create Chic, Short Hair. Tips From Kevin Murphy


The short cut is back and it’s time to take the plunge. The 2014 do’ is edgy, feminine and playful and has taken over Hollywood, with the likes of Karlie Kloss, Beyonce, Maggie Gyllenhaal and Coco Roch opting for a dramatic new look. We’ve even seen Supermodel Gisele Bündchen rock a faux buzz cut for the latest Balenciaga campaign, if that’s not statement enough – shorter hair is in!
International hair guru Kevin Murphy says in order for the look to be modern, this cut-of-the-moment should sit just above the shoulders, be chunky and full of volume.

“The more structured clothing that is in fashion today suits a short cut better than long hair.  Emphasis is now on the waist and the shoulders and with this comes high necklines. These pieces look better when the hair is away from the neck.”

Please see below for some tips from Kevin Murphy:

· The look should be loose, casual and understated. Heavy overgrown fringes with blunt textured edges will make it a bit soft and rock’n’roll but also low key

· Keeping the layers really long is best as this gives the hair a ‘lived in’ look

· Scared of getting the chop? For women afraid to make the dramatic move to cut off their hair, then try the faux bob

· Faking a bob is super easy, just style a low pony tail and tuck the tail up and under before securing with a pin. Pull some hair out around your face as this will give the appearance of short hair
Murphy also says that using the right products is vital to ensure this style looks great. The best styling products are lotions and creams that allow the hair to be moisturised but still absorb and remove the frizz, while enhancing the curl.

To maintain the look, Kevin Murphy recommends the following products:


Treats nuisance fly-aways while protecting hair from harsh UV rays. A light grooming lotion that also works as a sunscreen and can be worn at the beach, on the dance floor.

The ultimate product to create sexy, textured hair all year long. A weightless mist that makes perfectly undone beach hair more effortless than ever. Works as a thickener for fine to medium hair and is part foundation, part finishing product.


Actively cleans the hair while giving body and texture; the formulation removes excess oil and odours.


A super rich, moisturising shampoo for dry or damaged, thick or coarse hair. Extracts of Peruvian Bark, Orange Blossom and Myrtle add moisture to colour treated hair to keep it protected from further damage.

A high performance deep conditioner for coarse, coloured and dry/damaged hair. Silk proteins and amino acids rebuild damaged hair while mango butter moisturises coloured hair.

Please call 1800 104 204 or visit for stockists.

Anna Gudkovs
Account Coordinator

Wednesday, 16 July 2014

CK ONE - Celebrate 20th Anniversary



NEW YORK, NY, JULY 2, 2014 – Calvin Klein, Inc., a wholly owned subsidiary of PVH Corp. [NYSE: PVH] and Calvin Klein Fragrances, a division of Coty, Inc. [NYSE: COTY], today announced a new global advertising campaign for the ck one fragrance to debut in July 2014. The campaign celebrates the 20th anniversary of the iconic, original unisex fragrance, while reflecting the cultural significance of individuality, self-expression and digital identity.

The campaign was shot on location in New York by famed photographer Mario Sorrenti – who photographed the iconic images of Kate Moss for the OBSESSION Calvin Klein campaigns – and produced under the direction of Calvin Klein, Inc.’s in-house ad agency and studio and creative agency Mother New York. The new ck one campaign stays true to the brand’s heritage of featuring emerging talent with a diverse cast of models, artists and musicians.

The talent includes singer/songwriter Dev Hynes and his girlfriend, singer Samantha Urbani; sister musicians Say Lou Lou; electro-pop singer Kelela; electronic artist and producer Evian Christ; Korean pop star Taeyang; singer and actress Soko; artist Ally Marzella; fashion photographer Michael Bailey Gates; photographer and fashion designer Petra Collins; and models Edie Campbell, Stephan James, Chuck, Ali Michael, Jing Wen, Justin Gerard, Lucky Blue, Maggie Laine, Marcel Castenmiller and Victor Correia.

Music has always been a key component of past ck one advertising campaigns and initiatives, and that tradition is continued in the new campaign. In addition to counting eight up-and-coming musicians as a part of the new cast, the TV spot features an exclusive demo produced by electronic artist and producer Evian Christ.
“After breaking boundaries 20 years ago as the original shared fragrance, ck one remains a best-selling fragrance globally,” said Steve Mormoris, Senior Vice President of American fragrances, Coty Prestige. “The new campaign captures the relevance of the brand for a new generation.” Said Steve Shiffman, Chief Executive Officer, Calvin Klein, Inc.,

“The new advertising campaign represents a new chapter in the iconic ck one franchise. The print and video creative celebrates the legacy of the original campaign, embodying the diverse individuality of today’s youth.”

Shot from the perspective of a camera phone, the new ck one advertising campaign illustrates the modern practice of using digital identities to connect with others and to convey individuality. The television campaign makes a private world public by following the evolving stories of the cast as they find ways to express themselves digitally. The print campaign features the outcome of this self-exploration through a collage of self-portraits.

2 - 2 - 2 / ck one / New Global Ad Campaign
The digital strategy for this launch will focus on global Snapchat – the first time the brand has used this platform – and Tumblr accounts, through which consumers will discover the ck one campaign talent via content that features a journey of self-exploration from the cast on set of the advertising campaign shoot. On Tumblr, a dedicated blog will live at where hundreds of digital assets from the shoot will be aggregated with the #ckmeforme hash tag alongside discovered content from other communities in line with the ck one point of view.

Calvin Klein, Inc., a wholly owned subsidiary of PVH Corp. [NYSE: PVH], is one of the leading fashion design and marketing studios in the world. It designs and markets women’s and men’s designer collection apparel and a range of other products that are manufactured and marketed through an extensive network of licensing agreements and other arrangements worldwide. Product lines under the various Calvin Klein brands include women’s dresses and suits, men's dress furnishings and tailored clothing, men’s and women's sportswear and bridge and collection apparel, golf apparel, jeanswear, underwear, fragrances, eyewear, women’s performance apparel, hosiery, socks, footwear, swimwear, jewelry, watches, outerwear, handbags, small leather goods, and home furnishings (including furniture). For more information, please visit


IMAGE CREDIT: © 2014 Mario Sorrenti

SOCIAL MEDIA:;;;;;;#ckmeforme @calvinklein 



Brazil by OPI brings the colours of tropicalrainforests and warm sandy beaches to nails and toes for 2014. This new collection features a palette ranging from bright hues of red, pink, coral, orange and yellow to earthy tones of taupe, sienna, mocha and jungle green. In addition to 12 nail lacquers, the Brazil launch includes a set of four limited edition Beach Sandies Liquid Sand mini neon nail lacquers in bold purple, pink, turquoise and yellow shades with a textured, matte finish.




All the shades from the OPI Brazil Collection will be available from February 2014 in selected MYER, David Jones stores and selected salons nationally.
RRP $19.95 – All shades
RRP $24.95 - Brazil Beach Sandies Liquid Sand Mini Pack


Tuesday, 15 July 2014

Winter Complexion With Max Factor CC Cream

Makeup Meets Skincare For A Perfect Winter Complexion With Max Factor CC Cream

 Banish dry skin this winter and give your complexion a boost with Max Factor CC Cream, the original multi-tasking must-have. This popular hybrid product does it all, offering flawless, high-level coverage plus many skincare benefits to amp up your winter skincare regime. Glycerine hydrates skin, leaving it feeling moisturised, while combined skincare ingredients work together to brighten the complexion and give smoother-looking skin.

What is a CC cream?
Born and developed in Korea, CC Creams, also known as Colour Correcting Creams, are the next generation of BB creams or Beauty Balms, which married sheer coverage and skincare benefits together in one clever formula. CC creams take these key benefits to the very next level by delivering more coverage and skincare benefits in a sophisticated multi-tasking solution.

Max Factor CC Cream provides intense complexion correction immediately on application, to create a healthy, natural-looking glowing skin statement.

Max Factor CC Cream contains:
•       9.7% foundation pigments provide high-level flawless coverage.
•       Natural skincare ingredients: a cocktail of cucumber water, glycerin, rose hip extract and sea buckthorn to hydrate and brighten the skin
•       SPF 10

Max Factor Global Creative Design Director, Pat McGrath comments: “The advantage of CC Cream is that you get a sheer finish that looks flawless but not heavy. Try applying it with your fingertips, blending into your skin like you would your moisturiser and then use a touch more formula in areas where more coverage is needed. It really is that simple.”

As BB creams took the world by storm, reviews the world over showed that consumers were left confused as to how to use the formulas to achieve the very best complexion enhancing results.  Because Max Factor CC Creamconnects flawlessly with the skin, there is no need to fuss and over blend the product.  A quick and swift application works best to smooth and hydrate the surface to reveal a beautiful perfected natural looking skin.

Max Factor CC Cream is available in 6 shades: Light, Fair, Natural, Medium, Tanned and Bronze.

Availability & pricing:
RRP – $19.95
Stockists – 1800 181 040 or

Monday, 14 July 2014

Winter Hair SOS From ELEVEN Australia

Winter Hair SOS From ELEVEN Australia

The harsh winter elements can be a recipe for bad hair disasters. From frizzy hair and fly aways to split ends, it’s no wonder many of us hideaway under a beanie during the cooler months. Thankfully, we have some tips and tricks from ELEVEN Australia Co-Creative Director, Joey Scandizzo, to help beat winter hair dilemmas and ensure you have healthy, shiny locks all year round.

Controlling Winter - FRIZZ
- Before you get out of the shower, rinse your hair with cold water instead of warm water. This will help close the hair cuticle and seal the hair to keep it healthier,  shinier and less prone to frizz.
ELEVEN Australia’s Miracle Hair Treatment (RRP $24.95) is a magic product when it comes to combating frizz. It contains eleven benefits to cure your frizz problems and leave your hair smooth and silky.


Tame Winter - FLY AWAYS
-Apply a light layer of hairspray and then gently brush the flyaways down. Use a boar bristle brush to reduce static.
- The best way to control frizz is in the prep, use an anti-frizz shampoo and conditioner (try ELEVEN Australia’s SMOOTH ME NOW Anti Frizz Shampoo & Conditioner – from RRP $20.95) also helps to reduce fly aways and static.


Smooth - SPLIT ENDS 
(Often caused by over-use of hair driers and straighteners in the winter months)
-  An anti-frizz cream (such as ELEVEN Australia Frizz Control Shaping Cream – RRP $22.95) can help to temporarily smooth split ends, the only way to cure them for good it to cut them off.
- You can apply Frizz Control to damp or dry hair for maximum protection against unwanted frizz.

For more information on products and stockists, phone Ozdare on 1800 104 204 or visit  

Saturday, 5 July 2014



To celebrate 10 years since launching his line of eponymous hair products, internationally renowned styling god, Kevin Murphy, has launched a limited edition book ‘Hair, By Kevin Murphy’.

A master of his profession, no one understands the power of transformative hair better than Kevin Murphy. Murphy’s impressive career spans more than three decades, during which time he has established himself as an industry icon and a hair master of fashion runway, editorial and film. His work has graced major Australian and global print publications including Vogue, Harper’s Bazaar, Vanity Fair, marie claire, Elle, Instyle, GQ and more.

The book is a collection of memories and milestones, celebrating some of Murphy’s best work. It features inspiring campaign imagery, magazine editorial and a snapshot of some of his favourite products and packaging.

This collection of pictures celebrates 10 years of inspiration and innovation, driven by my desire to provide the products and tools needed to create those special moments yourself,” said Kevin Murphy.

Proceeds generated by the book will be donated to the ‘Culture Is Life’ foundation, a charity close to Murphy’s heart which aims to support community driven initiatives to deliver effective solutions to Indigenous suicide.

Indigenous Australians now have one of the highest rates of youth suicide in the world, and their loss of cultural identity and spiritual connection they once held with the land and environment are key drivers for this tragic statistic.

Through KEVIN.MURPHY and the brand’s financial support for Culture is Life, strong Indigenous community-led solutions are being voiced and heard.

Inspired by nature, the KEVIN.MURPHY range of washes, rinses, treatments and styling products is the ultimate indulgence for your hair – a way to combine high fashion runway looks with the added benefits of beautiful natural ingredients.

To learn more about Culture Is Life, or to make a donation, visit the campaign website

For KEVIN.MURPHY stockists details, call 1800 104 204 or visit

Wednesday, 2 July 2014

Rimmel London : Moisture Renew Lipstick

It’s raining colour! Rimmel introduces its new and improved Moisture Renew Lipstick for a brilliant burst of rich, pure colour, infused with a monsoon of creamy moisture. Saturate your lips with a deluge of 13 high impact shades.

Moisture Renew Lipstick’s statement-making colour comes courtesy of its new, upgraded formula that allows shades to look bright, clean and intense from the very first stroke. New pure colour pigments maximise the freshness and vibrancy ensuring each true hue is revealed. Make a splash with beautiful looking lips!

This luxe lipstick also has a creamy texture that feels super-soft, both as it glides on AND over time. lips are truly moisturised and feel lusciously hydrated for longer than ever. So comfortable to wear, it’s like a hug for your lips - the ultimate lip indulgence. What’s more, Moisture Renew Lipstick with vitamins A, C and E helps care for lips’ delicate skin.

Lips can rock the rainbow with moisture Renew’s vast palette of 13 shades inspired by london’s hottest hotspots. Choose from the fashion-forward array of pinks, mauves, fuchsias, plum, reds, corals and beiges for lips that ooze trend-setting glamour.

Rimmel introduces new and improved Moisture Renew Lipstick, an intensely moisturising lipstick in rich pure hues. lips are drenched in colour and soaked in moisture.

• New ester-based formula with pure colour pigments delivers bright, fresh, intense colours.
• Ultra-creamy, soft texture moisturises lips.
• With vitamins A, C, E to help and care for lips.
• Available in an extensive array of 13 shades.
• Presented in new, contemporary, luxe packaging.

Rimmel london moisture Renew lipstick $13.95 is available at Priceline, Priceline Pharmacy, Target, Kmart, BIG W, selected pharmacies and selected Coles and Woolworths.