Ryan Reynolds - New Spokesperson of Men Expert

RYAN REYNOLDS

CHARISMATIC MAN OF ACTION. NEW SPOKESPERSON OF MEN EXPERT.

He’s spirited. He’s rugged. He’s wit-blessed. Ryan Reynolds is becoming Men Expert’s new Spokesperson. The actor’s rare ability to cast action, sci-fi and humorous roles with equal ease has hastened his rise into the ranks of Hollywood’s most-favored. With his bold masculine look and infallible charm, Ryan will represent the iconic franchise Hydra Energetic.

“Ryan Reynolds is the perfect embodiment of the contemporary man: genuine, uninhibited, strong and powerfully charming. Incredibly talented, he strikes as an enthusiastic and generous actor, a perfect match for Men Expert. We’re thrilled to welcome him, especially since 2014 marks the 10th Anniversary this year! What a great way to celebrate.” said Cyril Chapuy, Brand Global President.

“I feel honored and excited to join Men Expert, a brand that represents the essence of modernity, edginess and technology. I love the driving force that leads it to constantly provide the best products for men like me who are always doing 1000 things at the same time.” said Ryan.

The 37-year old Canadian actor and producer Ryan Reynolds officially started his movie career at the age of 14 when he obtained his first role in the Nickelodeon

series Fifteen (1990-91). He then appeared in several TV series including The Odyssey (1992), The Outer Limits (1995 and 1998) and The X-Files (1996). The year 1997 marked a turning point in his career as he was offered the leading role as Berg in Two Guys and a Girl. Although he had initially performed primarily in comedies, Ryan was quickly spotted by film-industry leading figures who recognized him for his potential as a multi-role actor. He was then offered roles in movies including Andrew Douglas’ The Amityville Horror (2005) where he played George Lutz, and crime action film Smokin’ Aces (2006) where he cast a role as an FBI agent. But Ryan is probably best-known for starring in Anne Fletcher’s romantic comedy The Proposal (2009), alongside Sandra Bullock, which was at the top of US box office immediately after its release, Gavin Hood’s X-Men Origins: Wolverine (2009), Rodrigo Cortés’ Buried (2010) or Daniel Espinosa’s action- thriller co-starring Denzel Washington Safe House (2012).

In 2014, Ryan will star in Atom Egoyan’s The Captive, Marjane Satrapi’s The Voices, and he will soon begin filming Anna Boden and Ryan Fleck’s Mississippi Grind.

He is now joining the L’Oréal Paris family, alongside Hugh Laurie, Jennifer Lopez, Julianne Moore, Jane Fonda, Eva Longoria, and Blake Lively.